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Brand is named exclusive beauty partner.
June 6, 2012
By: TOM BRANNA
Editor
Nexxus Salon Hair Care has inked a multi-year partnership with the Tony Awards as its official and exclusive beauty partner, making Nexxus the first beauty and hair care brand to partner with the Tony Awards. “The Tony Awards is a great opportunity to capture the essence of what Nexxus stands for – remarkable performance and captivating results – in a way that consumers can experience,” said David Rubin, Unilever marketing director, Hair, U.S. “It allows us to bring the be...
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